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Entries in climate (3)

Wednesday
Sep232015

The benefits of connected farming in emerging markets

Click on image to enlargeFarmers in emerging markets are facing their fair share of challenges when trying to improve their livelihoods and increase production to meet growing demand - a lack of infrastructure and information, financial barriers and the looming threat of water scarcity and climate change, to name a few. According to a recently released report by Vodafone, in order to overcome these challenges farmers in emerging markets are turning to mobile solutions.

The report explores the successes achieved and further potential impact from Vodafone rolling out six connectivity services to India, designed to help farmers and agricultural businesses to increase yield, improve efficiency and to boost incomes and rural livelihoods, all while reducing their environmental footprint.

Vodafone's six initiatives help support information services, receipt services, payments and loans, field audits, access to local markets and smartphone-enabled services. The benefits of the services are abundant – better access to information about agricultural best practices and weather forecasts, better access to information on market prices and the ability to connect more easily with buyers, improved communication and efficiency in agricultural supply chains, a reduction in fraud and losses, better access to capital and financial services and reduced travel time and costs.

According to the report, these six services alone have the potential to positively impact the lives of nearly 70 million Indian farmers in 2020, generating over $9 billion in additional annual income for farmers – that's an average $128 increase in income for over 60% of Indian farmers.

Image source: Vodaphone

-- Yan Toh

Tuesday
Dec232014

Weekly Content Briefing, December 23rd

Each week we are scanning the horizon for interesting content on topics we like that we will post for your reading pleasure. These may be items that we agree with, or not, on issues that touch in some way on what we are working on in our labs. We hope you enjoy them, and that they provoke discussion and additional thought.

The full briefing, with abstracts and links to original sources, is available here.

IN THIS ISSUE

» MUTUALITY LAB

  • Western world should have looked to fiscal policy, rather than QE measures to fix economy: Richard Koo, Economist

  • Despite global pact to enforce climate control, opposing forces remain

» CULTURE LAB
  • Creating a culture of agility helps companies prepare for disruption

» DEMAND LAB

  • Understanding, adapting to customers in the digital era

  • Using translators to bridge strategy with analytics to get the most out of big data

Thursday
Dec182014

Weekly briefing -- interesting content from many sources

Each week we are scanning the horizon for interesting content on topics we like that we will post for your reading pleasure. These may be items that we agree with, or not, on issues that touch in some way on what we are working on in our labs. We hope you enjoy them, and that they provoke discussion and additional thought.

Click here for a link to our complete briefing, which includes abstracts and links to the original source material.

IN THIS ISSUE

» MUTUALITY LAB       

  • Automation's effect on jobs and the workforce: how mutual?
  • For BASF, new metrics of sustainability and driving growth
  • High school students create tree model that could combat climate change

» CULTURE LAB

  • Google's unorthodox way of solving company problems
  • Lack of strong culture #1 issue impacting today's workplace

» DEMAND LAB

  • An analysis of customer-centric Tesco's struggles
  • McKinsey debunks mobile strategy myths